Tenis Para Todos: An Outreach Initiative to get More Latinos Playing Tennis



Florida's US Tennis Association (USTA Florida) has launched a campaign called "Tenis para Todos" to get more Latinos to play tennis. Tenis para Todos will host one-day tennis workshops open to anyone interested in learning more about ways to reach out to Latino communities, starting August 2013 through September 2013 in Orange, Broward and Miami-Dade Counties. Through hosting these workshops organizers of Tenis para Todos hope to get more young players involved in the sport and teach pros, volunteers, and administrators how to attract and retain Latino participants in Tennis programs. Workshops will offer Spanish translation upon request. For more information, contact the USTA ...

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A Community Teams Up to Bring Produce Closer to Home



Latinos are the largest minority in Springfield, Oregon, and many live in an area without access to a grocery store. Seeing the need for fresh produce in one underserved neighborhood, the Williamette Farm and Food Coalition, Lane Coalition for Healthy Active Youth, and a local convenience store have teamed up to bring fresh produce straight into the neighborhood. Telltale Farm brings in fresh fruits and vegetables to the Dari Mart at 1243 Rainbow Drive once a week, and will continue to do so until fresh produce supply runs low in October. The Williamette Farm and Food Coalition subsidizes the farmers for their time and provides a person to operate a machine that accepts credit cards and food stamp cards so that the farmer does not risk losing money to provide fresh produce in ...

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Healthy Kids Today Prevent Cancer Tomorrow



It's never too early to start healthy habits, especially when those habits can reduce kids' chances of heart disease, diabetes, and other serious conditions. The American Institute for Cancer Research crafted six toolkits to teach kids how easy and fun healthy eating and activity changes can be. Each toolkit contains a recipe, an activity, a lesson plan, and cooking and safety tips. Adults can bring these toolkits into homes as well as into the community. From yummy blueberry smoothies to a shopping cart challenge, these toolkits are informative but also just plain fun! Check out each toolkit and download the materials to begin helping kids fight cancer and obesity. Toolkit 1: Eat Powerful Plant Foods Toolkit 2: Go With Whole Grains Toolkit 3: Healthy Protein Toolkit 4: Get ...

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Research: Latino Kids Are a Top Target of Junk Food Ads



Food and beverage marketers increasingly target Latino kids because of their increasing population size, media exposure and spending power. Much of this kid-focused advertising is for unhealthy foods, studies show. But additional industry self-regulation and governmental regulation—stimulated by community awareness and action—can help limit the marketing of unhealthy foods and beverages to Latino kids, according to a new package of research materials from Salud America! The Robert Wood Johnson Foundation (RWJF) Research Network to Prevent Obesity Among Latino Children. Download the new Salud America! "Healthier Marketing & Latino Kids" research materials, which include a research review of the latest science, an original animated video, and an infographic. Latino kids ...

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Video: Healthier Marketing and Latino Kids



Check out this cool new animated video on why its critical to reduce unhealthy food and beverage marketing to Latino kids. The video, which is part of a new Salud America! “Healthier Marketing and Latino Kids” package of research, which also contains a research review, issue brief and infographic, can be found here. Research suggests that food marketers increasingly target Latino kids because of their increasing population size, media exposure and spending power. But additional industry self-regulation and governmental regulation—stimulated by community awareness and action—can help limit the marketing of unhealthy foods and beverages to Latino ...

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Infographic: Healthier Marketing & Latino Kids



Check out this cool infographic on the need to reduce unhealthy food marketing to Latino kids. The infographic, which is part of a new Salud America! “Healthier Marketing and Latino Kids” package of research, which also contains a research review, issue brief and animated video, can be found ...

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All About Sugar



If sugar is so bad for us, why do we crave it? "High rates of obesity, diabetes, high blood pressure, heart disease: the legacy, some experts say, of sugar." National Geographic traces our love affair with sugar back 10,000 years in the article Sugar Love (A Not So Sweet Story). Learn about sugar's journey around the world, first as a luxury item and later as a household staple, and how the sweet substance affects our bodies and our ...

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Arlington Heights District Brings Healthy New Options to Lunch



Arlington Heights School District, located outside of Chicago IL, has begun bringing healthier options to their schools. They now offer options like poached chicken slider sandwiches, grilled zucchini chips, toasted chickpeas, and turkey meatball soup. They wish to bring these new options to their district in order to provide a healthy lunch, while giving students fun, appealing foods. Arlington Heights has been working on a trial and error basis, even having their first public tasting this summer to introduce the upcoming new menu items. Not all their healthy options have worked in the past, causing them to stop serving fish last year because students simply were not buying it. This school district is also changing it's overall offerings. By bringing in more fruit and ...

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Study: Program Helps Latino Families Eat More Fruits, Drink Less Sugary Beverages



A successful program that increased the number of fruits and vegetables eaten and decreased sugary drink consumption by 50 percent among Latino children had two secret weapons, according to a new study. The first strategy is family values and togetherness. The second guiding principle was "mas y menos"—a little more, a little less. "Interventions often fail because their goals are too lofty. If someone tells me that ice cream is the root of my problem and I can't eat any more of it, I'll be disheartened and say I can't do this," said Angela Wiley, a professor of applied family studies at University of Illinois. "If someone says, would you be willing to eat ice cream two days a week instead of five, or eat light ice cream instead, I would be more willing to try." In Wiley's ...

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