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New York City has been a leader in adopting polices that fight childhood obesity, and with Latinos as the largest minority group in the City, these policies can make a big difference in the health of Latino children.
One way New York City has been helping folks live healthier lives is through ad campaigns targeted at limiting sugary drinks, a huge source of extra calories in children’s diets. As part of the Pouring on the Pounds ad campaign launched in 2009, the NYC Health Department has released a new group of ads that warn New Yorkers that a drink may sound healthy but in fact be just the opposite.
The new ads encourage folks to replace high-sugar fruit-flavored drinks and sport drinks with low-fat milk and water. Check out all four ads in both English and Spanish!