Search Results for "marketing"

5 Pediatrician-Approved Policies to Limit Kids’ Sugary Drinks (Including Soda Taxes)


Latino toddler kid with sugury drink obesity

In a joint policy statement today, the American Academy of Pediatrics (AAP) and the American Heart Association (AHA) endorsed five public health measures—including excise taxes—to reduce kids’ consumption of sugary drinks. The statement appears in the April 2019 issue of Pediatrics. The Dietary Guidelines for Americans recommend that children and teens consume fewer than 10% of calories from added sugars. But data show that they now consume 17% of their calories from added sugars—half of which come from sports drinks, fruit-flavored drinks and sodas. Latino children consume more sugary drinks than their peers. "On average, children are consuming over 30 gallons of sugary drinks every year. This is enough to fill a bathtub, and it doesn’t even include added sugars ...

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Talc-Based, Potentially Cancerous Baby Powder Just Lost Johnson & Johnson $29 Million


Baby powder asbestos

A lawsuit that claims manufacturing giant Johnson & Johnson’s powder products cause cancer resulted in the company facing a multimillion-dollar payout. The verdict, reached last week in Almeda County, California (22.5% Latino), was filed by Teresa Leavitt, who was diagnosed with mesothelioma, a cancer of tissue lining, in August 2017. Johnson & Johnson has known about and covered up potential dangers in their talc-based products since the 1970s, according to the New York Times. The company, however, disputes these claims. Talc-Based Products and Latinos In the 1990s, Johnson & Johnson executed a national marketing campaign that targeted Latino and African-American women in Baby Powder advertising. “Johnson’s Baby Powder has a high usage rate among African ...

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New Webinar: How Food Companies Target Latino & Black Youth With Junk Food Ads


little girl eating and watching TV

8 out of 10 food TV ads seen by Latino kids are for junk food, according to a recent study. Each year food companies spend billions of dollars on food advertising. The gap continues to rise in how much junk food is advertised to Latino and black children compared to white children. Why are Latino and Black children targeted by junk food ads? What impact does this have on their health and overall disparities? Find out at a new webinar on April 4, 2019, with Salud America! and its partners to learn more about exactly which companies and brands are marketing junk food products to minority groups. Register for the Webinar! Here are the details for the April 4 webinar below! Webinar: Unhealthy Food Advertising Targeted to Hispanic and Black Youth Hosts: UConn Rudd Center ...

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Report: Junk Food Advertised More to Latino, Black Kids



Disparities in advertising for unhealthy food continue to target Latino and Black youth, according to a new report from Rudd Center for Food Policy & Obesity at the University of Connecticut, the Council on Black Health at Drexel University, and Salud America! at UT Health San Antonio. Eight out of 10 food ads seen by Latino children on Spanish-language TV promote fast food, candy, sugary drinks, and snacks. Unhealthy food marketing aimed at youth is a contributor to poor diets and related diseases, like obesity, diabetes, and heart disease. Targeting Latino and Black youth with unhealthy marketing contributes to disparities in health. That’s why the UConn Rudd Center first explored food-related TV advertising in 2013. Since then, the 10 companies with the most targeted ...

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#SaludTues Tweetchat 1/22: Companies Still Target Latino Kids with Unhealthy Ads



Restaurants, and food and beverage companies continue targeting Black and Hispanic consumers with advertising for their least nutritious products, primarily fast food, candy, sugary drinks, and snacks, according to a new UConn Rudd Center for Food Policy and Obesity report released Jan. 15. Eight out of 10 of the food ads seen by Hispanic children on Spanish-language TV promote fast food, candy, sugary drinks, and snacks, the report states. Although targeted marketing is not problematic in and of itself, target advertising for products that are high in sugar, fat, sodium, and calories to Latino and Black consumers is a public health issue. Join #SaludTues on Jan. 22, 2019, to explore the report findings and tweet about how companies continue to target Latino youth with ads for ...

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London to Ban Ads for Junk Food on Public Transit



London will ban advertisements for unhealthy food on public transportation in February 2019, as a publicly approved way to reduce rising obesity rates. Other cities can use the ban as a model. London Obesity London has one of the highest childhood overweight and obesity rates in Europe. Of children ages 10 and 11, more than 37% are overweight or obese. London Mayor Sadiq Khan is particularly concerned because children living in deprived neighborhoods are almost twice as likely to be overweight. “It’s completely unacceptable that in a city as prosperous as London, where you live and the amount you earn can have a massive impact on whether you have access to healthy, nutritious food,” the mayor said in a press release. “I’m determined to change this.” He is ...

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The Midterms: Big Soda Succeeds and Fails in Stopping Soda Taxes


https://therivardreport.com/salud-america-combatting-sugary-drinks-unhealthy-weight-among-preschoolers/

A price increase in sugary drink is proven to reduce consumption, according to a Salud America! Research Review. Sugary drink taxes have bubbled up in cities across the country, like Philadelphia's tax that has reduced consumption and Berkeley's tax that has generated money for health programs. But before the U.S. midterm election Nov. 6, 2018, Big Soda giants like Coke spent millions on deceptive marketing campaigns to fight sugary drink tax measures, according to reports by NPR, the New York Times, and Vox. Experts say Big Soda is taking cues from the tobacco industry’s playbook by supporting ballot measures and state laws that block governments from passing new taxes on food and drinks as well as cultivating relationships with doctors and scientists. What happened to the ...

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The Midterms: Voters Approve Big Public Transit Improvements



During the 2018 midterm election cycle, U.S. voters passed 17 of 20 public transportation ballot measures—two remain undecided. Over the past two decades, Americans have voted in favor of public transportation more than 70% of the time, according to Josh Cohen, campaign director at the Center for Transportation Excellence. Earlier in 2018 during the primary elections, voters passed 13 of 16 measures supporting public transit; during the 2017 general election, voters passed seven of eight measures; and during the 2016 general election, voters passed 33 of the 49 measures. Elected leaders at the local and state level are getting the hint and increasingly addressing public transit issues while campaigning. “These candidates know that public transportation is an issue that ...

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