Fast Food Companies Increasingly Target Latino, Black Kids with Marketing for Unhealthy Foods



Fast-food restaurants continued to target black and Hispanic youth, populations at high risk for obesity and related diseases, according to a new report. Spanish-language fast-food advertising to Hispanic preschoolers increased by 16%, according to Fast Food FACTS 2013. The report, by the Yale Rudd Center for Food Policy & Obesity, examines the nutritional quality of fast food and how 18 top chain restaurants market their foods and drinks to kids. In 2012 the fast food industry spent $4.6 billion to advertise mostly unhealthy products, and children and teens remained key audiences for that advertising. The report highlights a few positive developments, such as healthier sides and drinks in most restaurants’ kids’ meals, but also shows that restaurants still have a long ...

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Kid-Approved Super-Hero Party Foods



When throwing a birthday party for your kid, it's easy to get stuck in the pizza and ice cream rut. If you're trying to teach your kid healthful habits, why not extend it into party time? MomsRising.org brings you some super-hero themed healthy and easy party food suggestions that could also be used at community events or in the classroom. Check out these fun ideas for yummy party snacks guaranteed to boost superhero ...

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Study: Food Marketing Pushes Junk Food to Kids in Guatamala



Junk foods are frequently marketed to children around urban schools in Guatamala, which has a growing obesity problem, according to a new study. The study, published in BioMed Central Public Health, examined the nutritional value and marketing tactics of all child-oriented snacks in 55 stores immediately surrounding four public schools. Researchers identified 826 child-oriented snack foods, at least one in each of the 55 stores. They further analyzed 106 of the snacks. The most common method of marketing to children was placing characters to promote snacks (92.5% of the products), including brand-specific characters, cartoon characters, and creatures/animals. Most character branding was prominently displayed on the front of products, and covered a quarter of the package's ...

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Latinos on a Mission to Increase Healthier Lifestyles



How can... ...research build a case for addressing Latino childhood obesity? (Pg 1) ...a Latina get more Latinos into national parks for culture, physical activity? (Pg 3) ...schools give kids healthier choices during and after class? (Pg 5) Find out in the latest Salud America! E-newsletter. Salud America! The RWJF Research Network to Prevent Obesity Among Latino Children is a national program of the Robert Wood Johnson Foundation. The program aims to unite and increase the number of Latino stakeholders engaged in community change and research on environmental and policy solutions to the epidemic. The network is directed by the Institute for Health Promotion Research at The UT Health Science Center at San Antonio. Don't forget to share your "healthy change" stories with ...

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Marketing to Children in Guatemala



A recent study has found that unhealthy food, or junk food, is being marketed to young children in Guatemala and sold in stores located near urban schools. This study found 55 stores within 200 square meters of four public schools, two preschool and two elementary, and accessed what snack foods were being sold. There were 2334 snack food packages total, 826 of which were considered child-oriented. A total of 106 snack items were purchased for further assessment in the study. There was at least one snack food marketed directly for children in each of the 55 stores. The most common method of marketing to children found on these snacks were promotional characters, making up 92.5% of the products, made up of brand-specific characters, cartoon characters, and creatures/animals. Most of the ...

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US Map of Adolescents Not Participating in Regular Exercise



If you interested in learning about levels of physical activity in your state, check out the Kids Count Data Center's map, which provides percentages on the number of kids and teens not exercising regularly by state. Click here to learn ...

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Latina Researcher Wins ‘Health Promotion’ Award



Deborah Parra-Medina, Ph.D., a professor at the Institute for Health Promotion Research (IHPR) at the UT Health Science Center at San Antonio, was given the prestigious Mayhew Derryberry Award from the Public Health Education and Health Promotion section of the American Public Health Association (APHA). The award, given annually, recognizes outstanding contribution of behavioral scientists to the field of health education, health promotion and/or health communications research or theory. Parra-Medina has more than two decades of research and interventions in chronic disease prevention with underserved groups, including women, Hispanics, immigrants, youth and financially disadvantaged populations in diverse geographic and community settings. She will be recognized at a lunch ...

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Join a Tweetchat 11/1/13 on Sugary Drinks and Latino Childhood Obesity



Salud America! and MomsRising invite you to a #FoodFri tweetchat about the connection between sugary drink consumption and Latino childhood obesity at noon CST (1 p.m EDT) Friday, Nov. 1, 2013. #FoodFri is a weekly tweetchat hosted by MomsRising on Twitter every Friday to provide a platform for our food policy partners and the larger food justice community to address food and beverages in schools, food marketing to children and other topics. Be sure to follow @MomsRising and @SaludToday and use the hashtag #FoodFri to participate. DATE: Friday, Nov. 1, 2013 TIME: 1:00 PM EDT (noon CST) WHERE: On Twitter with hashtag #FoodFri WHO: @MomsRising, @SaludToday and YOU! For instructions on how to join a #FoodFri tweetchat, go here. For Salud America! research on sugary drinks ...

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Su Casa Brings Fresh Produce to Latinos in Need



In Chicago's south side, one group is making a difference in the lives of struggling Latino families. Su Casa primarily serves Spanish-speaking homeless families of Chicago, many of whom are women and children escaping domestic violence. They host 3 meals a week for families in need, collect and distribute food through their food pantry, and host round-table discussions about social justice and issues that impact the community. Su Casa also runs an organic urban garden in partnership with Growing Home, an agricultural non-profit. The Su Casa Market Garden is located on Chicago’s South Side, behind the historic main Su Casa building. Community members and visitors to the farm can also volunteer at the Catholic Worker’s soup kitchen and food pantry, where much of the ...

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