Responsible Advertising: Should ads stop conning children into wanting unhealthy foods?: Celebrity Endorsements For Junk Food Aimed at Minority Children

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Children aspire to be like celebrities. Therefore, when celebrities like Beyoncé sign a $50 Million endorsement deal with Pepsi Co., concerns are raised as to what effects these advertisements may have on children. Should restrictions be placed on companies marketing junk food to children? Dr. Marion Nestle, a nutrition professor at NYU, says that companies who produce junk food products, “deliberately market their products to low-income, minority children.”