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According to a 2013 American Public Transportation Association (APTA) report entitled Millennials & Mobility: Understanding the Millennial Mindset, the rise of digital socialization, the need to save money, wanting to exercise more, and living in a community where it “makes sense” to use transit systems are all factors that motivate millennials–those born between 1982-2003– to use public transportation.
The research which surveyed 1,000 people in six different cities also found that millennials would like to see reliable public transportation systems (61%); real-time updates (55%); more Wi-fi or 3G or 4G (55%); and more user friendly travel experiences (44%).
Click here to read the report.
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