Push for Sugary Drink Ban for Minors in NYC

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A new bill in New York City (NYC) is being proposed for a ban against sugary beverages 16 oz or larger for minors. The ban primarily geared for kids, however, would also allow the state Department of health to phrase warning labels on foods and beverages that contain about 40 grams of sugar for all consumers.

Assemblyman Matthew Titone is trying to bring support to the legislation. The local community has recently promoted informational and educational campaigns against sweet drinks, including teens helping to promote #ourvoiceNYC sponsored by the city’s health department.

Continued efforts are needed to help Latino kids in urban areas like NYC (28.6% Latino), to discover the truth about what they are consuming. Recent studies show sugary beverages and junk foods are marketed to Latinos more than their white counterparts.

Many people are not familiar with sugar labels, or the effects sugar can have on children. Titone even mentions in a recent article, that he saw red flags when trying to learn about how much sugar is in a product. He also stated in the article, that the beverage industry must come up with a reasonable rationale to allow these unhealthy addictive products to youth.