Promotoras in California Have Community on the Right Track toward Improving Health


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Promotores de salud have long been recognized as being able to break down barriers that keep many Latinos from obtaining quality, accessible health care. Often members of the community in which they do outreach, promotores are able to foster trust with the Latino population they serve.

In San Luis Obispo, Calif. (16.36% Latino population), the Promotores Collaborative looks to have moved the area’s Latino community onto the “fast track” of being able to access the city’s health resources. The group is an emerging prevention and health education organization that works in the community through neighbor-to-neighbor outreach.

Created by the nonprofit Center for Family Strengthening, the Promotores Collaborative recruits, organizes, and trains networks of Spanish-speaking volunteers to go back into Latino neighborhoods and educate on the area’s resources and services that can be used to “build healthy communities.”

In order to reduce health disparities, it is critical to address inequities in programs, practices, and policies. Join our site, connect with others, and get involved.

The promotores provide Latinos access to healthy foods, nutritional education, emotional support, mental health resources, medical and dental care access, and programs that have are geared toward child development, effective parenting, and education.

You can read more about the work that the Promotores Collaborative of San Louis Obispo County does here.

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By The Numbers By The Numbers



of Latinos remain without health insurance coverage

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