Study Shows Kids Eat More With Family Where Toys Are Advertised

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Fast food is advertised on Television with fun characters from popular TV shows and movies. These characters are promoted through toys in hopes to attract kids into wanting the latest happy meal toy.

Unfortunately, fast food is usually not the healthy choice, and a recent study points out that families with more TVs at home and those with a TV in the child’s bedroom visit fast food restaurants more often than other families. The study reported in The Journal of Pediatrics also revealed that children who are more likely to watch more TV at home, watching shows like Nickelodeon, Nicktoons, Cartoon Network and Disney, were reported visiting McDonald’s or Burger King at least once per month.

Latino kids are more likely to be targeted for unhealthy food ads, and sugary sweet drinks. In the study, the unhealthy food items advertised were still associated with brands like Mcdonalds and Burger King, who are under Children’s Food and Beverage Advertising Initiative (CFBAI), a voluntary self-regulation program for food and drink companies to create healthier advertising to kids under age 12.

More is needed to be done to help Latino kids and families be aware of unhealthy foods and choose healthier options. Help Latino kids and kids under age 12 stop seeing unhealthy ads on television by signing our latest petition.