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Better food equals better sales growth for supermarkets, shows recent studies.
Selling lower calorie foods or healthier foods, may actually be good for supermarket’s business goals. A study done over four years by Hudson Institute has researched the link between low-calorie foods and the sales of supermarkets, restaurants and some food companies. Their research has shown that these markets benefit financially when selling more low-calorific foods.
Food deserts, where many Latinos live, even show growth in sales for lower calorie intake, as shown from the study’s graphic below.
There is still need for more healthy options in food deserts, and food marketers are still spending millions on ads that target Latino youth with high-sugar and high-fat foods.
To find out more about how selling healthier food leads to better overall sales, check out the full article.
By The Numbers
142
Percent
Expected rise in Latino cancer cases in coming years