Healthy marketing can help people purchase more produce, shows a recent study, but it also can help people who speak different languages see the healthier choices in stores. Two years ago, working in various neighborhoods in California, including Simi Valley, Moorpark, Thousand Oaks and Newbury Park, Latino teens also saw the difference healthier marketing can do to protect the hearts of their family members. Six Spanish-speaking high school teens came up with a simple way to help mark healthier foods, despite lingual obstacles, and show other Spanish-Speaking shoppers which foods were best for their health, all by following dots. Dots? Yes, students placed colored dots to help shoppers understand health benefits of certain foods while shopping. Red dots on food showed ...
To help increase awareness of unhealthy food and beverage marketing and inspire collective action to make positive changes in communities, schools and other places that children gather, the UConn Rudd Center for Food Policy & Obesity created a set of presentations as a resource for advocates to spread the word about unhealthy food and beverage marketing in their communities.
The presentations are suited for a wide-range of audiences including health department outreach events, parent gatherings, school PTO meetings or school wellness committee, faith and youth groups, and food policy councils.
Among these resources is a downloadable presentation on "Food Marketing to Youth: What's the Harm?", which explains the importance of eating healthy foods, the truth about how millions of ...
Many parents are unaware of the marketing kids see in their schools about food. Many times, kids are marketed unhealthy food options as large food companies sponsor school activities and events.
What does it teach kids when the products are featured in the halls, cafeterias, vending machines and athletic fields are the same ones that their teachers and parents tell them are not good for their health?
The UConn Rudd Center for Food Policy & Obesity has created a set of presentations to help advocates inform their communities on how unhealthy marketing practices contribute to an epidemic of poor diet among youth, and what communities can do to help ensure that their children grow up at a healthy weight.
Among these resources is a downloadable presentation on "Food Marketing in ...
Looking for a new resource to spread the word about unhealthy food and beverage marketing to kids in your school or community?
The UConn Rudd Center for Food Policy & Obesity has created a set of presentations to help advocates inform their communities on how unhealthy marketing practices contribute to an epidemic of poor diet among youth, and what communities can do to help ensure that their children grow up at a healthy weight.
Among these resources is a downloadable presentation on "Food Marketing to Youth: What's the Harm?", which explains the importance of eating healthy foods, the truth about how millions is spent in unhealthy food marketing towards kids and how to talk to kids and reduce advertising impacts on kids.
Latino kids often see more ads on TV than their white ...
Spreading the word about how to improve Latino health is a dire need. That’s why Dr. Amelie G. Ramirez and her team at the Institute for Health Promotion Research (IHPR) at The UT Health Science Center at San Antonio created Salud America!, formerly called the SaludToday blog and social media campaign. Our efforts recently were recognized with four Communicator Awards. We won “silver” in the content and marketing category and “silver” in the activism, writing and website categories Please help us continue to raise awareness of Latino health issues and solutions by following us @SaludAmerica on Twitter, Facebook, YouTube, Instagram, and ...
Health organizations around the world are asking the largest beverage industries, Coca-Cola and PepsiCo to adopt changes in regards to marketing to kids ages 16 and younger. Gathering with the Center for Science in the Public Interest (CSPI) in Wash. D.C., groups such as The World Public Health Nutrition Association, World Obesity Federation, Healthy Latin America Coalition, Alianza por la salud Alimentaria, and more wrote to big soda's CEO's and institutional investors to consider the soda-related health risks that communities in low-income countries continue to face with rising rates of diabetes, obesity, and heart disease. Billions of dollars is spent in marketing soda world-wide and much of the "core demographic" according to CSPI's recent article, are teens and low-income ...
Getting kids to eat a healthy lunch at school isn't always easy, reports a recent article, however, a program by Cornell University, called 'Smarter Lunchrooms' may be helping kids get excited about healthier school lunches. Using wordplay like "awesome apple" in menus and marketing "grab n' go" meals might be helping kids choose the healthier option first as kids in Los Angeles Unified School District (LAUSD) have often opted for the first food offered to them. The program is part of the Smarter Lunchrooms Movement, developed to help guide healthy research-based lunchrooms for kids that are sustainable and low cost. The program aims to provide low to no-cost solutions to help school lunches with managing portion sizes, increasing convenience, visibility, and taste expectations ...
Marketing companies often target communities of color, including Latino kids who are more at risk of not growing up a healthy weight. The Council of Better Business Bureaus announced today, Wednesday, March 16th, 2016, that six candy companies have now agreed not to advertise their brands to kids. These brands included Brach's, Lemonhead, Ghirardelli, Jelly Belly, Mike and Ike, and Welch's Fruit Snacks, all now part of the first companies to participate in the Children's Confection Advertising Initiative. One way to ensure that the candy industry uniformly rejects advertising to children, explains the Center for Science in the Public Interest (CFSPI), is to recognize the progress these companies have made. CFSPI encourages those interested in supporting these healthy efforts, ...
This is part of our Latina Mom and Baby Health: A Research Review »
Exposure to formula marketing can impact breastfeeding
Given the benefits of breastfeeding on reducing childhood obesity in the Latino population, it follows that factors discouraging mothers from breastfeeding may be detrimental to childhood obesity rates in Latino youths. Exposure to formula marketing can have a negative affect on a woman’s decision to initiate and/or continue breastfeeding.116–118 Mothers enrolled in WIC may be at particularly high risk, as WIC is the largest consumer of infant formula in the U.S. and provides free formula to low-income mothers.119 In addition, many states allow formula manufacturer’s to use statements such as “WIC approved” or “WIC eligible,” which may falsely ...
