Search Results for "marketing"

Sorrell looks to target fast food marketing to kids



New article covering the desires of Attorney General Bill Sorrell to regulate fast food advertising toward ...

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Report on Food Marketing and Social Media



According to this report from the Rudd Center, food companies are some of the most popular brands featured on Facebook. Social networks like Facebook and Twitter conduct polls and foster support for their products, as teens participate in the interactive components of food companies' social media promotions. The Rudd Center for Food Policy & Obesity at Yale University completed this study to analyze how food marketers promote their products or brands through the different forms of social ...

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Report Highlights TV Food Marketing Trends to Children 2010


Latino kid remote TV

Curious about trends in TV food marketing towards children? The Rudd Food Policy Center's 2010 report provides insight into the situation kids face with respect targeted advertising. Although children's exposure to TV food ads declined between 2004-2008, findings from the updated report indicate that exposure to food and beverage advertisements increased substantially among children in 2010. Read more about this ...

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Report Card on Food-Marketing Policies



This Report Card on Food Marketing Policies from 2010 by the Center for Science in the Public Interest gives companies a letter grade of A-F, based on the type of guidelines and practices in place on food marketing to children. In particular, this report looks at the types of practices and policies that companies have adopted but not at whether or not they have followed through with the self ...

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Report on TV Food Marketing Trends to Children 2011



Food and beverage advertisements viewed by children decreased 5% in 2011. Still, on average children continue to be exposed to 13 junk food ads per day. Despite self regulation efforts that exist through the Children's Food and Beverage Advertising Initiative (CFBAI), this report demonstrate that CFBAI has had modest effects in controlling the amount of junk food TV advertisements viewed by children. Meanwhile, candy advertisements aimed at adolescents increased from 2009 to 2011 by 15%. ...

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Increased Marketing Regulation in 2013 “Let’s Make a Deal”



Lawmakers are expected to increase efforts on regulation of advertising in 2013. See some of the faces leading efforts to: restrict food marketing to children; increase on-line privacy; and improve media and Internet safety. ...

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CSPI Says Small Improvements Have Been Seen in Food Marketing to Children



The Center for Science in the Public Interest (CSPI) believes that more should be done to protect children from advertisements promoting the sales of unhealthy foods. While companies like Disney and Qubo have taken a stand to limit advertisements for unhealthy foods, television networks and like Nickelodeon and Cartoon Network have not yet agreed to limit marketing to children. CSPI recommends that all food companies that market to children become members of the Children's Food and Beverage Advertising Initiative (CFBAI), which has at least adopted improved common nutrition standards. ...

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Call to Action: Stop the Marketing of Junk Food to Kids



A call to action asking the federal government to create restrictions for how food is advertised to children. ...

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“Nutrition Advocates Blast Marketing of Girl Scouts’ Newest Cookie Mango Crème touted as ‘delicious new way to get your vitamins”



Advocates from the Center for Science in the Public Interest (CSPI) sent a letter to the Girl Scouts of America on National Girl Scout Cookie Day, asking them to stop marketing their cookies as "a delicious new way to get your vitamins." In the past CSPI has asked the Girl Scouts to opt out of a co-branding deal with ...

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